William Hill at a glance
Wide-ranging experience
William Hill is one of the best-known and most trusted names in the gambling industry.
We provide gaming and betting
services across Retail, Online and
Telephone channels.
We employ approximately 16,600 people around the world with a presence in the UK, Ireland, Israel, Bulgaria and Gibraltar.
We offer our products to
customers in three ways:
on
the high street, online
and on the telephone.
Our business is evenly balanced between gaming (46%) and betting (54%).
£997.9m
During 2009, we generated a profit of £253.0m from revenue of £997.9m.
Retail
The UK’s leading high-street bookmaker
We are the UK’s number one bookmaker with more than 2,300 shops across the UK and in Ireland, which equates to approximately 25% market share.
- Over-the-counter betting on sports and other events
- Gaming machines
Money invested in expanding and renovating UK estate.
New shops opened during 2009.
Increase in gaming machine gross win.
Online
A leading European operator
William Hill Online is one of Europe’s leading online betting and gaming companies through williamhill.com and a series of other gaming websites.
- Sportsbook
- Casino
- Poker
- Bingo
Unique active players.
New accounts acquired in 2009.
Revenue per active player.
Telephone
One of the UK’s largest telephone betting operators
Telephone channel provides a personal service to around a quarter of a million customers from our call centres in Leeds and Sheffield.
- Sports-betting services
Unique active customers.
Calls that can be taken simultaneously.
Average bet in the Telephone channel.